The campaign “Don’t Be An Asterisk” changes its name

“Don’t Be An Asterisk” anti-steroid campaign was formed to supply people with knowledge about administration of steroids, about dangerous things connected with performance-enhancing substances within and outsides sports in order to promote stopping administrating these medications.
But ”Don’t Be An Asterisk” was in negligence during certain period of time. The United States Olympic Committee (USOC) and Ad Council make the decision to restart activities of this campaign. It was decided to create a new gateway page for the website and to change the name from the “Don’t Be an Asterisk” to the “Play Asterisk Free”.
The new website for “Play Asterisk Free” has links and leads to the initial “Don’t Be Asterisk” which has remained unmodified for more than 2 years. This site encourages the visitors to enter another new page which is on Facebook. Thus, they can play asterisk free there. The same page will be established on Twitter with the same name “Play Asterisk Free”. So, the popular social media will promote spreading the messages of the anti-steroid.
The original website DontBeAnAsterisk.com has an interactive soccer game. Players have to score goals avoiding the asterisks. The asterisks represent anabolic steroids. If the interactive soccer players don’t avoid the asterisks, their bodies become much more muscular.
Although the game has been created to create the perception among children that steroids are not safe, the results are turned to be opposite. Kids find it funny to fail avoiding asterisks and to see how muscles of the interactive players become dramatically increased. Although this game is still available on the website, it is unlikely that it can educate children that steroids must not be applied.
The principal purpose of this campaign is to convince children that a consumer of steroids isn’t a trustful person; he\she is “fake”, a “joke” and a “poser”.